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Media Kit

Quick Contact: Email mk@mklibrary.com or DM @themklibrary
Vaccination Status: Fully vaccinated + boosters

Mailing Address:

MK Library
5960 South Land Park Dr #151
Sacramento, CA 95822

Embargoed Content

All embargoed content accepted and able to comply with.

Please include relevant dates and times to respect.

Upcoming Conference Attendance:

  • ExpoWest 2023

Instagram – December 2022

Pinterest – March 2022

Overall Performance, Last 30 Days

Impressions

583.89 20%

Engagements

15.47k 4.8%

Total Audience

389.58k 20%

Engaged Audience

10.11k 0%

Website Traffic

Analytics generated February 20, 2023, for January 21, 2023 through February 20, 2023 via Cloudflare.
Google Analytics not shown due to discrepancy and tracking blocking.

Media kit analytics unique visitors
Media kit analytics countries

Google Analytics Affinity Categories for 2022

  • Food & Dining/Cooking Enthusiasts/30 Minute Chefs
  • Shoppers/Value Shoppers
  • Lifestyles & Hobbies/Outdoor Enthusiasts
  • Banking & Finance/Avid Investors
  • Home & Garden/Do-It-Yourselfers
  • Media & Entertainment/Book Lovers
  • Sports & Fitness/Health & Fitness Buffs
  • Travel/Travel Buffs
  • Lifestyles & Hobbies/Green Living Enthusiasts
  • Media & Entertainment/Movie Lovers

Website Demographics

Stats generated December 21, 2021, for Jan 1 2021 through Dec 21 2021.

2022 Most Viewed Content

Client Feedback

McDonald’s, Instagram

Michael was such a joy to work with, and made it so easy to communicate our needs and vision for the campaign! He really went out of his way to shoot great quality content that was driven by awesome concept development, and we were so happy with the outcome overall. He made our frozen beverages look great, and drove great local results for us in Sacramento, California.
McDonald’s CNMA and Moroch Partners, September 2022

Multiple Clients on Blog and Instagram

Michael is one of my favorite influencers to work with. Not only is he trustworthy and reliable, he is an absolute delight to enlist for brainstorming sessions and creative projects. We have collaborated together on a number of campaigns over the years, across a number of verticals and industry categories, and I am always impressed by how well he listens to client needs and how eager he is to go above and beyond to delight our brand partners. His name is often brought up in wrap-up phone calls as someone who truly captures the essence of a campaign and his carefully curated images are repurposed on brand social channels for a reason. 100% very highly recommend!
Charlotte Klein, Account Management Director, Blog Meets Brand, February 10, 2021

Main Street One, Instagram

“You were great to work with too! Thanks for your patience in the approval process.” Stone Van Camp, Main Street One, April 30, 2020.

Daphne’s Greek Cafe, Instagram

“These photos look amazing!! And the information that you added to your posts work perfectly :)” Tamara Barracosa, Ajenda Public Relations, April 27, 2020.

Vivino, Instagram

Very easy to work with! Great content as well.” Allie Arnott, Vivino, April 21, 2020.

Miracle-Gro, Blog, Instagram

“Mike was prompt, professional, and flexible on this campaign. Amidst the craziness of COVID19, he went above and beyond to meet the needs of the client and ensure his content was suited for success. Each piece of content was well thought out and of high quality – I look forward to working with Mike in the future and would highly recommend him as an influencer!” Christina Gjelsten, Account Coordinator for Acorn Influence, April 20, 2020.

Kidde Fire Safety, Blog, Instagram

“I have nothing but positive feedback to share about my experience working with Michael. His enthusiasm rivals that of any collaborator I’ve worked with across dozens of influencer campaigns. He sought creative opportunities to design the best content possible on behalf of the brand, and his quick and timely correspondence made our work together a breeze from start to finish. His friendly demeanor was especially appreciated, as were his check-ins at every step of the way! If you are looking to work with an Influencer who will bring innovative ideas and passion to your project, Michael has my strong recommendation.” Ryan Hathaway, Influence Central, October 23, 2019.

OFF! Botanicals Insect Repellent, Instagram

“Working with Michael on a recent influencer marketing campaign was a pleasure. I was so impressed with his responsiveness, attention to detail, punctuality, and ability to make content blend seamlessly into his feed. Michael has an amazing work ethic and personal aesthetic that allows his work to really stand out and shine.” Angie Lee, Influencer Coordinator, Sway Group, July 31, 2019.

Siskiyou County, Blog, Instagram, Instagram, Instagram, Instagram, Instagram, Instagram

“Mike of MK Library is an absolute pleasure to work with! He produces high-quality and engaging content that reflects a brand’s messaging. I appreciate his attention to detail and follow up questions to make sure his content fits the parameters we are looking for. His photographer skills are top-notch and his enthusiasm for adventure shows through his work. I would be delighted to collaborate with him again in the near future.” Jaime Hayden, Public Relations & Content Marketing Manager at Augustine, March 27, 2019.

Tourism Brand, Blog, Instagram

“I had the pleasure of working with Michael on a recent influencer marketing campaign with a tourism board. I was immediately impressed by how responsive he was to emails and the unique, fun, and engaging spin he put on his blog and social media posts. Michael puts his heart and soul into the visual content he creates for his clients and is an influencer I would strongly recommend for any travel-related campaign.” Charlotte Klein, Digital Marketing Associate, Blog Meets Brand, August 28, 2017.

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via Activate

Media Kit PDF

Read the Influencer Case Study on Balsamic Vinegar

Instagram Stats – December 2020